Monday, March 28, 2011
Sunday, March 27, 2011
Tuesday, March 22, 2011
In programming, as in many fields, the hard part isn't solving problems, but deciding what problems to solve. - Paul Graham
http://www.paulgraham.com/gh.html
Sunday, March 20, 2011
发心要发在脚底上,不是发在口中,只说不行。- 證嚴法師靜思語
A resolution must be expressed with actions, not just words. - Master Cheng Yen
Wednesday, March 16, 2011
Monday, March 14, 2011
Thursday, March 10, 2011
大錯誤容易反省,小習氣不易去除。- 證嚴法師靜思語
It is easy to reflect on major mistakes, and hard to eliminate small bad habits. - Master Cheng Yen
Tuesday, March 8, 2011
Your free users are not your customers (yet). - Running Lean
What is a good Free plan?
A good Free plan should ideally behave similarly to a Free Trial. The difference is that while a Free Trial is time-based, Freemium is usage based. If you understand the usage pattern of your product, you should be able to design the Free plan so that a user naturally outgrows it at some point X in the future that you can reasonably predict.
Case Study: Mailchimp
Mailchimp is frequently cited as one of the Freemium model success stories, but too often people fail to recognize that Mailchimp didn’t start with a free plan. In fact they spent years building a powerful, affordable (but not free), profitable product first, with years of pricing experimentation, before backing into a free plan.
When to use Freemium versus Free Trials?
Once you’ve built the right product, Freemium can be a powerful user acquisition strategy for consumer facing products that naturally tend to be more “FREE” driven. Businesses, on the other hand have come to expect time-based trials and the added complexity of tracking and carrying free users may not be warranted here.
A good Free plan should ideally behave similarly to a Free Trial. The difference is that while a Free Trial is time-based, Freemium is usage based. If you understand the usage pattern of your product, you should be able to design the Free plan so that a user naturally outgrows it at some point X in the future that you can reasonably predict.
Case Study: Mailchimp
Mailchimp is frequently cited as one of the Freemium model success stories, but too often people fail to recognize that Mailchimp didn’t start with a free plan. In fact they spent years building a powerful, affordable (but not free), profitable product first, with years of pricing experimentation, before backing into a free plan.
When to use Freemium versus Free Trials?
Once you’ve built the right product, Freemium can be a powerful user acquisition strategy for consumer facing products that naturally tend to be more “FREE” driven. Businesses, on the other hand have come to expect time-based trials and the added complexity of tracking and carrying free users may not be warranted here.
Friday, March 4, 2011
Benefits, not features, sell software. - Patrick
http://www.kalzumeus.com/2009/12/31/engineering-your-way-to-marketing-success/
Thursday, March 3, 2011
欣赏他人,即是庄严自己。- 證巖法師靜思語
| To appreciate others is to dignify ourselves. | ||
| By Master Cheng Yen | ||
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